oklahoma city
memorial & museum
an invitation to encounter history not as something distant, but as something deeply human.
a day of darkness,
years of light
created to mark the 30th anniversary of the april 19, 1995 bombing, this campaign invites the world to feel what we felt, to witness the incredible stories of hope, & to see how even the deepest wounds can become something beautiful.
role: concepting, copywriter, creative direction